Genius in-store marketing

How would you demonstrate just how light the MacBook Air really is?

Creative influencers

Here’s a really well made short documentary on how trends and creativity become contagious, focussing on New York’s creative influencers (advertising, design, fashion and entertainment). Just read that back and I’ve managed to make it sound really wanky. It’s dead good honest.

Write the future

Nike aren’t too shabby at them there adverts. Stunning.

Creative Directors self-Google too!

When five top advertising Creative Directors Googled themselves, they got a message from this guy asking for a job. Could $6 worth of Google Adwords really work?

Very clever ad

Shadow advertising

Great skin cancer awareness campaign from CHE Melbourne And an absolutely perfect billboard for SunChips (which are also made using solar energy) by Juniper Park.

Why we still love Japanese TV ads

I don’t know about you, but I’m off to buy some Calbee crisps!

Monopoly Hotel Bus Shelter

When it comes to promoting the Minnesota State Lottery, Colle+McVoy got creative on their assets.

Logorama – 2010′s logotastic Oscar winner

The winner of this year’s Oscar for animated short is Logorama, a wonderful inspirational design classic… that’s also a great quiz…. can you name all the logos used in its beautiful construction*? *Actually, if you are going crazy trying to name all the logos those wonderful humans at Wikipedia listed them all in the Logorama [...]

Volkswagen Independent Cinema Sponsorship Ads

By DDB London, try and guess the films, and don’t cheat by looking at the filenames.

Smuin Ballet Company Posters

Stunning Smuin Ballet Company Poster campaign by Evolution Bureau, USA

Creative use of stairs for advertising

Another, just beautiful, Google promo reel

Remember that History Of Google video I posted a month or so ago? Well they’re at it again, or, rather BBH New York are at it again. This latest promo for Google’s Chrome browser is, er, well, enchanting actually. And it’s about a new web browser – subjects don’t get much drabber.

Turn the page and deliver the package

Loving this transparent DHL ad insert thingy (you try and summarise it in seven words). That’s it. They’ve cracked it. DHL can’t communicate express delivery any better than this. Just keep running this ad forever.

Unbelievably impressive stop motion camera ad

The time it must have taken to create this Olympus promo makes my head hurt. I absolutely love it! I’m still sticking with my Sony snapper though.

Vintage Oil cans…

Colby Thueson has photogaphed his dads collection of vintage oil cans. There’s some lovely typography and illustration here. You can view them all here on Flickr… http://www.flickr.com/photos/colbythueson/sets/72157621480667943/

The IDEO Shopping Cart Challenge

In 1999 ABC challenged leading product design firm IDEO to come up with a new take on something everyday. The shopping cart. They had five days – this films shows the process and the end result. It’s ten years since the first airing of ABC’s challenge to IDEO to create a shopping cart. It helped [...]

Art & Copy trailer

Even though this documentary is about US rather than UK ad creatives, it’s still a big screen documentary about creatives. A rare thing and it looks good! Here’s the HD trailer followed by the official blurb… ART & COPY is a powerful new film about advertising and inspiration. Directed by Doug Pray (SURFWISE, SCRATCH, HYPE!), [...]

Weight expectations

I can’t work out if this Fitness First bus shelter campaign is likely to attract or annoy potential customers, but the concept is stupidly simple and very clever.

They are watching us…

Careful where you get your ‘inspiration’ youthoughtwewouldntnotice.com

Suck it and sea

I love this. German Pasta maker, Mondo Pasta, created these playful ads for boats moored at the popular Hamburg harbour. The tagline reads “Mondo Pasta, so good you can’t let go”.

Sometimes the simplest ideas…

Shouldn’t it just be the law for all clubs to have these stamps? Genius.

Roller babies

Is this brilliantly or shabbily done? I can’t decide, but I like it…