A different way to look at copy


Word clouds are nothing new, but  wordle is an easy, fun way to create them. You can play with the number of ‘hot words’ used, the colour set, orientation of the words… there are also a funky set of fonts on offer. But the real reason for my post is this: have you ever thought of creating a word cloud to see copy you’ve written in a new light? Since the relative size of words within the cloud is dictated by its frequency in the excerpt you use, it’s a leftfield way of keeping an eye on repetition, or even just to get a feel for the kind of language you’ve been using. Try it.

Word Cloud

Word Cloud

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