We first showed a tilt shift movie with the video Little Big Berlin and this film, which makes shots of New York seem like a toy town is also a must-see. Surely it’s only a matter of time before this technique is brought to wider public attention in a music video, advertisement or film – it’s an innovative, charming and quirky way to show a city at work.
The du jour brand for hipsters. Lifetime, started as a DIY basement outfit and have steadily progressed to creating full collections. Watching this video shows they still haven’t lost their edge. It’s nice when brands mess with clichés.
Fashions may come and go (and all these fashions have happily fled) but the art of self promotion is still as strong as ever. If you are considering selling yourself on match.com do the opposite of these men.
Sample quote:
“I’m interested in pretty much every stage of data processing.”
This is fascinating, Kyle Conroy has put together some data on how much money you would have today if, instead of spending money on an Apple product, you just bought Apple shares instead. For example if, in 1997 you blew £2,400 on Apple shares instead of a Apple Power Macintosh G3 233 Desktop, you would now have $139,184.58!
The winner of this year’s Oscar for animated short is Logorama, a wonderful inspirational design classic… that’s also a great quiz…. can you name all the logos used in its beautiful construction*?
Last May street artist and typographer RIPO took the day’s headlines and illustrated them and the next day went right over the top with a new headline, every day for ten days. The style is fresh and timeless, the idea brilliant and the video inspiring.
Here’s a beautiful video following the process of printing a book and binding it. Made up of over 300 photographs, it’s a fascinating insight in to the world of letterpress.
obviously alot of this is utter rubbish but it looks nice… could work for other ‘subjects’. ie: football teams, countries, xbox v ps3, business models, markets, etc
Kinetic typography is a wonderful thing, but sometimes it’s immense power can be used for the dark side. Watch this speeck from Psycho…. if you DARE!!! Mwa ha ha ha… etc.
There are a lot of issues with this bike…. but on an initial viewing it’s amazing.
Just don’t ask where the chain is or why you never see it folded back together just a shot of unfolding it played backwards. I’d have one though and if it came with panniers it could be a shopping cart.
Toyota is promoting its new car, the IQ, by having it drive a new font into existence and it turns out that it’s a genius idea. Designers are emailing the video to each other, blogs are picking it up – it’s gone viral. Plus, every letter of the font (free to download) shows the car’s tight manoeuvring: take a look at the lower case f, k and z, the precision of the upper case O – all of it shows great driving skills and fun. It was a leap this concept but it’s really worked and the font looks cute, dinky and odd. Just like the car.
WARNING: The soundtrack is far too bleepy and squelchy for its own good.
Great viral, buzz, guerilla marketing/advertising hybrid from this Swiss skydiving school. Who would have thought that a floor sticker could be so terrifying? Created by Wirz/BBDO Switzerland.
